What is value-based pricing (and why it works for startups)

What is value-based pricing (and why it works for startups)

You finally have users. A few are paying. Some say the product is “cheap,” others ask for discounts, and a couple would probably pay more but you never tested it. Pricing suddenly feels heavier than features, because one wrong move affects revenue, positioning, and confidence all at once. This is where most founders start hearing…

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GSK profit lifted by HIV, asthma drugs in boost to new CEO

GSK profit lifted by HIV, asthma drugs in boost to new CEO

Its adjusted earnings per share rises to 25.5 pence, higher than analysts’ expectations Published Wed, Feb 4, 2026 · 11:13 PM [LONDON] GSK reported better-than-expected profit in the fourth quarter, buoyed by its human immunodeficiency virus (HIV) drugs and an asthma medicine that is now also approved for lung disease. Its adjusted earnings per share (EPS),…

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