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It’s Officially Shoe Charm Summer — Here’s How to Refresh Your Everyday Sneakers With Personal Flair.

By Kevin Harson

It’s Officially Shoe Charm Summer — Here’s How to Refresh Your Everyday Sneakers With Personal Flair.

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In case you haven’t heard, personalization is in when making a fashion statement this summer. And while handbags are still fertile ground for this kind of expression — “Jane Birkin-ifying” your bag by loading it up with tassels and trinkets is something that’s perennially appealing — shoe charms have had a meteoric rise since spring. If you ask us, they’re the newest (and coolest) way to infuse character into your warm-weather ensembles. Our perceptive, chronically online shopping editors predicted this trend a few months ago, and, by now, there’s no shortage of inspiration for the taking on how to elevate the looks of your everyday sneakers vis-à-vis baubles, lace clips, chains, pom poms, and other decorations.

Back when we first reported on shoe charms, there weren’t many statistics available to quantify their emerging popularity. But this spring alone, per the trend forecasting platform Trendalytics, average weekly TikTok posts featuring shoe charms have spiked by 217 percent, proving the trend isn’t exclusive to the runways. During its spring 2025 show, Miu Miu pampered the Plume, Tyre, and Gymnasium sneakers with the ultimate charm treatment, marked by clip-on and thread-through additions that included cutesy fabric pinwheels. Coach, too, didn’t shy away from a little footwear playfulness at New York Fashion Week last year, for which the brand’s Soho Sneaker was introduced to childlike whimsy — by way of prominent charms taking up prime real estate on the shoe’s upper and, understandably, attracting all the attention.

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